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Research programme · for people with conditions or symptoms

Your first month of NooTea, free.Share your experience. Help us understand.

I’m inviting people with particular conditions and/or symptoms — including neurodivergence, ADHD, fibromyalgia, anxiety, brain fog, low energy, or an unreliable response to coffee — to apply for a complimentary first month of NooTea and share an honest 30-day experience diary.

Approved applicants: your first 300g pouch is free

In return, keep short daily notes and share initial and final feedback. Then membership is £29.99/month unless cancelled; postage is confirmed individually before registration.

View application preview

Applying does not start billing or guarantee acceptance. No diagnosis evidence is needed.

NooTea Brew 2 pouch, a loose-leaf coffee-alternative tea
BREW 2Bold black. Lush as a latte.

For real-life experiencesNot a medical study

Complimentary first month300g pouch for approved applicants

Honest feedbackPositive, neutral or difficult

Transparent continuation£29.99/month unless cancelled

Who we want to hear from

Your experience belongs in the picture.

Coffee can feel great for some people and unpredictable for others: jitters, a brief lift, a crash, sleepiness, or simply not the response they expected. We want to hear from people living with varied conditions and symptoms, without assuming everyone’s experience is the same.

01Neurodivergent people, including people with ADHD
02People with fibromyalgia or anxiety
03People experiencing brain fog or low energy
04People whose response to coffee feels unreliable

You can tell us about a diagnosed condition and suspected experiences separately. You do not need a diagnosis or proof. Sharing diagnoses or other health details is optional; an application is reviewed by a person.

NooTea Brew 2 served black and with milkMEET YOUR CUP OF NOOTEA

First, what is NooTea?

Bold black. Lush as a latte.

NooTea Brew 2 is a fermented, aged Yunnan black tea blended with Lion’s Mane. It is a loose-leaf tea with a bold, dark, smooth character — its own flavour, rather than coffee imitation.

Brew it strong in a French press, cafetiere or strainer; drink it black or add milk for a latte. A generous amount of leaf gives it body, and the same leaves can be re-infused.

It contains caffeine. NooTea is not caffeine-free, medicine or treatment. We make no promise about how it will affect your symptoms or how you will feel.

Read more about Brew 2

The invitation, plainly

A free first month for a thoughtful 30-day diary.

This is a founder-led product feedback programme. If approved, you receive the full-size pouch; in return, we ask you to try the drink and tell us what actually happens for you.

WE’LL PROVIDE

Your first 300g pouch, complimentary

Approved applicants receive one full-size 300g pouch for their complimentary first product month. Postage is reviewed individually; it may be free or charged, and any charge is confirmed before registration.

Applying is not acceptance and does not start billing. Card details are requested only if you are approved and choose registration.

WE’LL ASK YOU TO SHARE

Your experience, not a positive review

  • A roughly two-minute daily diary for 30 days
  • Initial and final feedback as requested
  • Taste, ritual, focus, energy and coffee comparison
  • No benefit, dislike, difficulty or unwanted effects

There is no “right” result and no need to recommend NooTea.

DIARY CLOCK

Starts after you confirm your pouch arrived and choose a start date. The 30-day experience diary is separate from billing.

MEMBERSHIP CLOCK

If you register, your first paid charge is 30 days after successful registration — not delivery or diary start.

After the complimentary first month:Membership continues at £29.99/month for 300g unless cancelled. Exact first payment date, postage and price appear before you agree. Cancel before the first paid charge to avoid the subscription charge. Membership cancellation and research withdrawal are separate.
View application preview

How it works

Two timelines. One honest experience.

  1. 01

    Apply for human review

    Tell us what you’d like to share. Health details are optional; no diagnosis evidence is needed. Applying does not guarantee acceptance or start billing.

  2. 02

    If approved, review the terms

    We confirm postage and show the exact payment date and price before registration. Card details are needed only at approved registration.

  3. 03

    Receive your pouch, choose your diary start

    Once you confirm it arrived, choose when to begin the 30-day diary. The diary clock is independent of the membership billing clock.

  4. 04

    Try it your way; tell us the truth

    Write brief daily notes and share initial and final feedback. No benefit, dislike or unwanted effects are all important.

  5. 05

    Choose whether membership continues

    Unless cancelled, membership is £29.99/month for 300g. Cancel before the first paid charge to avoid it. You may also withdraw from the diary separately.

Richard, NooTea founder

Use more tea than you think.

Richard's Brew Guide

Brew 2 is designed to be brewed with much more leaf than an ordinary tea. Even when brewed strong, it stays smooth and rounded rather than becoming bitter. Use a generous small handful (around two dessert spoons or 10–12g) and a small amount of water.

If in doubt, use more leaf, less water, then adjust later brews to your taste.

Small handful of loose NooTea leaf shown in palm of hand
Hot brewing setup

Hot

There are two ways I enjoy Brew 2 hot.

Several small infusions

  • • Generous small handful (10–12g)
  • • Around 100ml just-boiled water
  • • Infuse for about 60 seconds, then strain
  • • Re-infuse the same leaves multiple times, adding about 15 seconds each time

One longer infusion

  • • Generous small handful (10–12g)
  • • Add more water in a French press or another brewing vessel
  • • Infuse for as long as you like
  • • No need to strain the leaves — they stay smooth rather than becoming bitter
Cold brewing setup

Cold Brew

  • • Generous small handful (10–12g)
  • • 200–300ml water
  • • Leave for 2 hours to overnight
  • • Strain and enjoy

Many people prefer Brew 2 cold brewed for its calmer, steadier feel.

NooTea Brew 2 latte steeping in a milk frother press

Latte

  • • Generous small handful (10–12g)
  • • Add hot unsweetened soya or almond milk
  • • Infuse for several minutes, then strain

Brew 2 works particularly well with unsweetened soya or almond milk rather than dairy.

A clear boundary

A drink, not treatment.

NooTea is a food and drink product, not a medicine, and is not intended to diagnose, treat, cure or prevent any condition. This programme is about taste, ritual and personal experience, not clinical evidence or promised health outcomes.

Please do not change medication, treatment or care because of participation. If something feels unwanted, you can tell us and stop trying the drink; your feedback is still useful. Taking part does not automatically clear or exclude medical suitability.

Before you apply

Questions, answered.

Take your time. The offer and the diary are meant to be clear before you decide.

Richard, founder of NooTea

A note from Richard

I’m the person behind NooTea.

I started making NooTea because I wanted a coffee alternative that felt satisfying to drink. I have my own experience of feeling calmer and more balanced with it, but that is personal experience — not evidence or a promise about what you will experience.

I want the full picture, including when the tea isn’t for you. Your honest feedback helps me understand the drink better.

Your experience matters

Try NooTea. Tell us what it’s really like.

Apply for a complimentary first 300g pouch if approved, then share a 30-day experience diary and the requested feedback.

View application preview

£29.99/month for 300g after the complimentary first month unless cancelled. Postage and exact first charge are confirmed before registration. Applying does not guarantee acceptance or start billing.

    Try NooTea Free for Your First Month | Research Programme | NooTea